Lentils & Beans
Retail Pack
KING
Price on request
Urad Whole
Whole black urad — staple for dal makhani and South Asian kitchens.
Available case packs
15×1kg
B2B wholesale · Waalwijk · NL
Sharp B2B prices on South Asian groceries that move.
Known brands, KING products, spices, atta, dal, snacks and everyday essentials for shops, traders and food businesses.
- Known brands
- KING products
- Spices · Atta · Dal
- Box · Display · Pallet
- Price list on request
Wholesale only. Minimum order applies. Best prices for serious box, display and pallet buyers.
Why King Desi
Why shops and traders choose King Desi
Known brands at sharp trade prices
Products your customers already ask for — priced to help you compete.
King Brand for better margin
Our own range gives you everyday products with stronger margin potential.
Digital-first, not old-school
View the range online, request the current price list and order through WhatsApp or B2B enquiry.
South Asian core, African growth
Strong in South Asian essentials. Growing with selected African bestsellers.
Built for volume
Box, display and pallet orders for serious B2B buyers.
Backed by existing trade power
King Desi is part of King International Group, giving us access to existing sourcing experience, supplier relationships and ethnic grocery trade knowledge from Portugal.
Product range
Fast-moving categories shops actually sell
Ten focused categories. Hundreds of fast-moving SKUs. Available by box, display or pallet at sharp wholesale prices.
Lentils & Beans
Toor, urad, moong, chana — full range of dals & pulses.
View range
Ground Spices
Turmeric, chilli, coriander, cumin & masalas in cases.
View range
Whole Spices
Cinnamon, cardamom, cloves, cumin seeds & more.
View range
Atta & Flour
Chakki atta, gram flour, rice flour, semolina.
View range
Rice & Grains
Basmati, sona masoori, idli rice, millets.
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Snacks & Fryums
Namkeen, sev, bhujia, fryums by the case.
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Papad & Panipuri
Urad papad, masala papad, pani puri puris.
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Drinks
Mango drinks, lassi, rose syrup, tamarind concentrate.
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Additional ethnic groceries available on request
Selected African and other ethnic lines — palm oil, gari, egusi, plantain chips — available on request.
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Own Brand
King Desi private-label range — strong margins for resellers.
View rangeFoodservice & Bulk
Selected bulk packs for restaurants & catering — 10kg atta, bulk rice, 1kg spices, oils & ghee.
View range01
Request the price list
Tell us your country, business type and category focus. We send the current B2B price list with case sizes and availability.
02
Build your order
Add items to your enquiry list — by box, display or pallet — or just send it through on WhatsApp.
03
Delivery or pickup
We ship across Europe from Waalwijk, or you collect by appointment from our warehouse.
Bestsellers
Moving off pallets right now
Lentils & Beans
Retail Pack
KING
Price on request
Mung Beans
Whole green mung — sprouts, dals and curries.
Available case packs
15×1kg
Lentils & Beans
Retail Pack
KING
Price on request
Toor Dal Plain
Polished split pigeon peas, plain.
Available case packs
15×1kg
Ground Spices
Retail Pack
KING
Price on request
Red Chilli Powder
Classic red chilli powder, balanced heat & colour.
Available case packs
20×100g10×400g10×1kg
Ground Spices
Retail Pack
KING
Price on request
Turmeric Powder
High-curcumin turmeric, vivid colour, clean flavour.
Available case packs
20×100g10×400g10×1kg
Whole Spices
Retail Pack
KING
Price on request
Cumin Seeds
Cleaned cumin seeds, high oil content.
Available case packs
20×100g12×400g10×1kg
Whole Spices
Retail Pack
KING
Price on request
Green Cardamom
Premium plump green cardamom.
Available case packs
20×50g14×200g10×700g
Atta & Flour
Retail Pack
KING
Price on request
Chakki Fresh Atta
100% whole wheat chakki atta in 10 kg bags — bestseller.
Available case packs
2×10kg
Papad & Panipuri
Retail Pack
KING
Price on request
Dry Panipuri Puris
Ready-to-fill dry pani puri shells.
Available case packs
24×400g12×800g
Additional ethnic groceries available on request
Retail Pack
Savanna Choice
Price on request
Red Palm Oil
Unrefined red palm oil — West African kitchen staple.
Available case packs
12×1L
Pricing philosophy
Sharp prices. Built for repeat orders.
We keep prices sharp because we are building volume, long-term relationships and repeat orders. Our focus is simple: products that move, prices that help shops compete, and a buying process that saves time.
Part of King International Group
Display Pilot · Selected Shops Only
Want a KING display in your shop?
Apply for a compact KING shop display
We are testing compact KING product displays with selected shops and minimarkets. A KING display helps you offer fast-moving ethnic groceries in a clean, professional way — without building the shelf from scratch.
For selected shops, we can discuss display placement, refill rounds and sell-through based agreements. Reviewed per shop. Conditions apply.
A compact KING display can help your shop test fast-moving products with a professional in-store presentation.
KING DESI
South Asian Wholesale
Digital catalogue. Current price list. One working day.
Download the company introduction and product catalogue, or request the current B2B price list with case sizes and availability.
Zuid-Aziatische groothandel — scherpe B2B-prijzen voor winkels & traders
King Desi Wholesale is een B2B-groothandel voor Zuid-Aziatische levensmiddelen in Nederland en Europa. Vanuit Waalwijk leveren wij specerijen, atta, dal, rijst, snacks, papad en andere hardlopende producten aan winkels, handelaren, toko's, foodbedrijven en groothandels. Bestellen kan per doos, display of pallet — met scherpe B2B-prijzen en KING-producten voor sterke doorverkoop.
Vraag de actuele prijslijst aan, bestel via WhatsApp of haal af op afspraak in Waalwijk. B2B only — geen consumentenverkoop.