About us
A serious European wholesale partner for ethnic groceries
King Desi Wholesale supplies fast-moving South Asian and African food products to shops, restaurants, caterers and traders. From our warehouse in Waalwijk we distribute across the Netherlands and the wider European market — by box, display or full pallet.
We are B2B only. No consumer sales, no retail noise — just consistent stock, honest wholesale pricing and a team that picks up the phone.
South Asian core range
Rice, dals, atta, spices, snacks, papad and drinks — the staples every ethnic shop depends on.
African bestsellers
A focused, fast-moving African range stocked next to our South Asian core.
Own brand
Private-label King Desi range with strong margins for resellers and branded carton presentation.
Based in Waalwijk, shipping across Europe
Our warehouse in Waalwijk is centrally located for fast delivery to the Netherlands, Belgium, Germany and France. Customers can also collect by appointment.